RDA Success Story
Tuesday, October 17 | 11:45 am - 12:30 pm
Session: Revamped commerce platform accelerates marketing
Presenters: RDA Director Andrew Crowder and Jamie Saunders, Senior Marketing Communications Manager - Neenah Paper and Neenah Packaging
Session Description: Neenah, a premium paper and packaging manufacturer, consolidated its various brands and e-commerce sites onto Sitecore Commerce. In this session, they’ll share how the move enabled them to create a better customer experience while improving efficiencies of their internal processes, helping their marketing department rapidly launch new sites, run tailored promotions, and control everything from one simple platform.
Read more about RDA’s Success Story with Neenah